![]() ![]() The Verdict: Lil Nas X-approved fashion playground Play! Pop! Go! is one of the leaders in the phygital fashion space. The Playwear collection connects the digital and physical, encouraging consumers to have a gamified approach to shopping and self-expression. What Happened: The brainchild of creative polymath artist Amber Park, digital fashion brand Play! Pop! Go! launched another physical fashion capsule following its release in April, this time for Pre-Fall 2023 on June 21. Play! Pop! Go! launches Pre-Fall 2023 collection at Paris Fashion Week Men’s Play! Pop! Go! is foreshadowing a future of merged physical and digital fashion collections. LVMH is targeting a vast audience base, from Gen-Z consumers to ultra-wealthy collectors, by adopting different approaches to the metaverse across its divisions. With behemoths like LVMH becoming key enablers in the metaverse fashion landscape, metaverse skeptics are slowly but surely being proved wrong. LVMH’s investment in the segment couldn’t have arrived at a better time. The Verdict: It’s a big step for the metaverse - waning audience interest this year has generated huge speculation about the space’s longevity and its potential decline. The collaboration, which was announced on June 14 at Viva Technology Paris, will see the two industry giants join forces to create consumer experiences and implement new tools into LVMH’s design pipeline, including Epic Games’ Unreal Engine, a 3D graphics program that was also recently deployed by Puma to create its Black Station 2 experience. What Happened: Luxury fashion conglomerate and parent company of brands including Louis Vuitton, Dior, and Fendi, LVMH has entered into a partnership with none other than game software developer Epic Games. LVMH, Epic Games announce partnership to enhance the premium consumer experience It works in very much the same way as AMD’s FSR 2.0 in that it uses a software-based temporal upscaling technique using motion vectors to provide a performance bump across PC, PlayStation 5 and Xbox Series X|S.Luxury conglomerate LVMH has partnered with gaming developer giant Epic Games. ![]() Finally, Temporal Super Resolution (TSR) is an upgrade over Temporal Anti-Aliasing (TAA), for high-visual fidelity and high-framerate gameplay. In short, Nanite provides highly detailed architectural geometry, Lumen provides high-quality raytraced reflections and materials, and Virtual Shadow Maps allow for highly detailed shadowing. ![]() If you have the hardware to handle it, it’s the best-looking version of the game by a mile, and there are numerous improvements and cutting-edge technologies involved here, including but not limited to Nanite, Lumen, Virtual Shadow Maps, and Temporal Super Resolution. Beast to the fictional universe, and most interesting of all, official support for Unreal Engine 5.1. The new episode switches things up in a major way featuring a brand-new island, the arrival of Doom Slayer, Geralt of Rivia, The Incredible Hulk, and YouTube’s Mr. ![]() Epic Games’ ever-popular battle royale saga has seen a big update over the weekend with a massive Chapter 3 finale and a high-profile introduction of Fortnite Chapter 4. ![]()
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